Hiring keynote speakers for your event can be beneficial. These experts would explain certain points relevant to your company’s needs and goals. They are given a theme or topic, and it is their job to play around with the idea to come up with a moving speech. Whether it’s an authority on business or education, or a person who wants to share his success story, it is best to know the lowdown on hiring keynote speakers.
1. Determine the kind of speaker appropriate for your event. They come in several types: inspirational speakers, motivational speakers, marketing speakers, trend experts, and corporate speakers. Knowing which type you need for your conference eliminates hassles.
2. Identify the reasons for hiring keynote speakers. Do you want to educate the audience? Do you want them to learn from the speaker’s experience? Do you want to motivate your team? Or is it to initiate changes in behavior? Would you want to promote a cause? Whatever the reason is, these questions would help you determine the right speaker for the job.
3. Try searching the Net for sought-after keynote speakers. There are websites that have short bio notes and information on fees to help you decide whom to hire. You may also ask your friends and colleagues for recommendations. Think about your audience as well. Hire someone whom they would be excited to listen to. If they are not familiar with the
speaker, at least give a topic that’s relevant for them.
4. Before hiring the speaker, clarify the date, venue, and the budget for the event. When you do determine your budget, hire someone you can really afford. You don’t want to shortchange your audience.
5. Be clear with the speaker about the outcomes of the presentation. Most of the time, organizers give a limit to the length of time for the speech.
6. When you choose your speaker, avoid those who have the reputation for being late, disorganized, clumsy, or egocentric. Also, the cheapest rate may not equate to quality speech. Invest on your speaker. Some speakers, especially if you’re friends with them, will provide a pro bono service. Other speakers require travel fees, while there are those who would really charge much because of their popularity (as in the case of celebrity speakers).
7. Settle problems in schedule days before the event. Although cancellations may be inevitable, you must have a backup plan to cover this. It’s better to replace a speaker than to cancel the entire event. The organizers should really start early. Proper planning may even help you determine whether you really need to hire keynote speakers.
8. Be ready to ditch some of your expectations. For instance, some speakers work best without any slides because they use their own voice and actions to drive home the message. As an organizer, you must be quick to spot someone who is just bailing out from preparations.
9. Choose a speaker who can deliver messages with energy, passion, and enthusiasm. You don’t want a boring talk, do you?
10. Be ready to hire someone else if you see that the speaker you have in mind does not share the institution’s ideals. If there is no rapport between you and the speaker, how can you expect rapport to be built between him and the audience?
11. Lastly, root for speakers who are willing to go the extra mile. These are people who would not be speaking before an audience solely for the money, but it’s because they really want to share what they know.
As long as you follow these tips in hiring a good speaker, rest assured that your event will start in the most engaging way.